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by Editor
Hello! This is the Moonstar team. Today, we want to share our experience with running our Bitcoin Loophole offer in the Chilean GEO. And for those of you working with gambling, be sure to read to the end — there's a nice bonus coming up 🙂. Let's dive into the case.
Basic information:
- GEO: Chile
- Source: Facebook
- Spent: $7 874
- Gained: $15 400
- Profit: $7 526
- ROI: 95%
- Date of the campaign launch: 08.05.23 — 26.05.23
- Number of registrations: 696
- Number of deposits: 28
- CR: 4,02%
We ran the campaign from May 8th to May 26th, spending $7 874, and earning $15 400. There were 28 deposits with a 95% ROI. The payout per deposit was $550.
Registrations cost $11,3, which is decent for this GEO. Due to the low registration cost, tests were inexpensive, allowing you to quickly find converting creatives.
Consumables
We didn't spend much time on accounts, we used regular farm accounts and low-limit accounts, and everything was working. We used cards from the AdPay service. For cloaking, we used our solution, which we also provide to webmasters in the affiliate program.
Pre-landing and landing pages
Our team developed the pre-landing page. We used an aggressive approach: a news-based pre-landing with the country's president as the main character. Some might say it's too bold, but we say it works well 🙂.
Pre-landing:
Landing:
Creatives
In our creatives, we employed two approaches: income charts over time spent on the platform and news-style creatives. Both approaches worked well, and we quickly found converting creatives because tests were relatively inexpensive due to the GEO's low cost.
Example of a creative:
Target:
- Age: 35–65 years old
- Gender: M/F
- Language: Spanish
- Placements: Facebook and Instagram feed
- Mobile devices
- Objective: conversions
Results and insights
Aggressive approaches often work well. In 3 weeks of the campaign, we managed to generate a profit of $7 526, which is a quite satisfactory result given the current circumstances.
Data from our CRM
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by Editor
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