by Editor
Africa is a New LATAM for affiliate. Unfortunately, ROI in many LATAM countries, in India and other profitable GEOs that fed webmasters for the last 3-4 years are gradually falling. But fortunately there are still enough fresh GEOs. Today we are talking about arfican cheap geos for the traffic delivery, where the foot of affiliate webmasters has not actually set foot yet. Yes, there are still such ones, although every year there are fewer and fewer of them ... The good news is that virgin GEOs still exist and today we will tell you about them.
Cheap geos for gambling: Senegal
Not the most popular GEO in affiliate marketing, do you agree? This is an African country, like all of today's list. More than 18 million people live here:
As for Africa, Senegal has good salaries - $250 for unskilled workers and $700 for skilled workers. Not much lower than in the CIS, by the way.
At the same time, the minimum deposit in the casino is $1 on most offers! Even a Senegalese elephant cleaner can afford to spin the slots. Let's add here the love for lotteries, typical for Africans, and faith in luck. We get the perfect geo for gambling.
In Senegal, in some villages there are no pharmacies and grocery stores, but 100% there will be a booth for buying a “ticket of happiness”. As a result, we will get the ideal geo for launching gambling traffic. Excitement + financial ability to make deposits - all that a gambling webmaster needs.
Photo from Haiti, there is the same song with lotteries as in 90% of African countries
How to deliver traffic on a casino in Senegal: use only French in promotional materials. Local currency - West African franc (XOF). If you make news creatives, design them for popular TV channels Mouride TV и RTS 1.
By the way, the news approach in Senegal works better than others. But you can use other promo options, the main thing is not to forget to convey to users that we are talking about a casino and not use misleading game mechanics like this:
By the way, how to deliver traffic on a casino in Africa: since geo is not very popular among webmasters, all old approaches will work here, even those that are outdated in conditional Poland or Australia. For example, you can adapt the following options:
The average price of an install in Senegal, and throughout Africa, is about $0.4-0.5. Those who know how to work with traffic squeeze installs out of the auction for $0.2-0.25. Conversion from install to deposit 1k12. That is, in the best case, you will have to pay $2 to Facebook for a deposit, and $7.5 in the worst case.
The stakes, of course, are not space here. From $11 and up. But as we can see from the math above, you can catch 100% ROI even with an average skill. There are very few offers for this geo on the market, but you can always write here and we will come up with something for you.
Drive traffic to webview apps. PWA applications are best left for Tier-1/2 geos, where there is strong competition when driving traffic to mobile applications.
Which geos to use in 2023 for casinos: Mali
The second unpopular geo for casino advertising. This is a poorer country than Senegal, but more people live here, which means more target audience! More than 22 million people now live in Mali:
Ordinary people here earn $100-500 per month. But the prices for household goods and services are miserable, as well as the cost of housing. And remember that the minimum deposit is only $1, and everyone has a dollar.
Otherwise, from the point of view of a CPA webmaster, the country is very similar to Senegal. The gambling population is the main trump card.
Official language - French, currency - West African franc (XOF). Most Popular TV Channel — ORTM. Here, traffic is usually launched either on news or on static images:
How to deliver traffic on a casino in Mali: We recommend launching traffic with the classic approach. Like with this:
It is also better to run traffic on applications. Most importantly, if you demonstrate an application in a promotional material, do not forget that it must 100% match the one that the user will see after clicking.
Rates in Mali are lower than in Senegal, from $7, but traffic is also cheaper. With an average conversion from install to deposit of 1k14, the price of 20 cents per install is full of cheap geo for the traffic, isn't it!?
GEO Nigeria for casino: 223 million gambling population
Nigeria is about as poor a country as Mali. The income of the population is only $100-500 per month, but again we remember about the minimum deposit of only $1 and exhale.
The main advantage of geo is that it will be extremely difficult to "squeeze" it out. This is the seventh most populous country on the planet, almost 223 million people live here!
How to deliver traffic on a casino in Nigeria: in Nigeria, everyone speaks English - keep this in mind when creating a promo. The local currency is the naira NGN. Top TV channel — МТА. By the way, one more tip that works for all African countries: make the picture as BRIGHT as possible. Variety increases conversion by 10-20% minimum. According to approaches, news and classics are the best with demonstration of slots/wheels with emotions and big wins:
With a traffic cost comparable to Mali, rates in Nigeria are higher: from $10 for the first deposit. The conversion is about the same as in other GEOs of this collection: you can count on a deposit from 10-15 installs.
Conclusion
Naturally, this is not all gambling african geos for affiliate. If you search, then under casino offers you can find a lot of cheap and non-trivial geos for the traffic delivery. Yes, there are few offers for them, but in the catalog of affiliate programs you can definitely find the right offer in several CPA networks. Split is required.
The basis for the material is taken from the telegram channel Ads Blog.
by Editor
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