Advertising network focused on your conversions | Review of AdProfex

It's been a while since we last reviewed advertising networks. But today we have a great reason, as we’ll be discussing the team at AdProfex. You might have already heard of them since two years ago the network was called Ads2Bid. By the way, we think the rebranding turned out quite well.

Below, we’ll traditionally examine what ad formats are available to affiliates in this network, what traffic volumes can be expected, what campaign optimization tools are available, and so on. For those looking for a new traffic source for the CIS and Eastern European countries, we recommend reading to the end.

The first thing that stands out in this network's statistics is the emphasis on counting advertisers' conversions. If we recall correctly, this is the only network that provides such data. This is a clear sign that the focus here is not on generating another billion daily impressions, but on providing high-quality traffic that advertisers will return to again and again.

As for the statistics, the situation is as follows (we won't list everything, it's all clearly visible in the screenshot):

Advertising formats and available GEOs in AdProfex

Currently, AdProfex is focused on working with two advertising formats — native ads and push subscriptions. Both formats have long proven themselves in the affiliate marketing market, so there is no doubt about their effectiveness.

It's particularly pleasing that the advertising network shares audience statistics for each format, which helps narrow down targeting:

• Native advertising — classic banner ads. The sites where this format is featured are primarily visited by an audience that is 45 years and older: 65% are women and 35% are men. Traffic can be purchased on a CPC and Smart CPA basis, and can be targeted towards platforms with premium and low quality (the cost per click will depend on this).

• Push notifications are classic push messages that many of us enjoy so much. In addition to the 45+ audience, as in native ads, there is a significant influx of young and clean audience in push notifications. Push notifications are sent after the user voluntarily agrees to receive them, which positively impacts audience engagement and addresses the issue of "banner blindness".

Guys also share a list of verticals that convert well for them. The TOP verticals include nutra, mobile subscriptions, finance, gambling, betting, dating, sweepstakes, adult, and utilities. In other words, anything present in affiliate programs that passes the network's moderation and can be promoted without bans. Hello, FB!

Additionally, it's worth noting that AdProfex is confident in their traffic to the extent that they claim there are no bots. They also boast an impressive database of verified sites, which eliminates the possibility of click fraud. The team promises full compensation in case of bot traffic detection. This assurance makes a compelling case for testing out this network.

Regarding traffic volumes, everyone can view popular GEOs and the number of clicks in their personal account, whether it's for a day or the past week. Main GEOs include countries from Eastern Europe, Indonesia, and Turkey. Data is updated every 24 hours.

Summary of the advantages of working with AdProfex

Overall, exploring and dissecting the functionality of this network could take quite a while, but we value your time, so we'll try to describe the main advantages of AdProfex very briefly: 

• Absence of bots. The platform utilizes its own and external anti-fraud systems.
• Fast withdrawal and replenishment in crypto. But we'll talk about this below.
• Transparent RTB auction. Automatic market analysis is used, and the platform recommends the optimal click price for the selected GEO, forecasts coverage and traffic volumes (including by selected themes). Additionally, you can build up your campaign rating and gain advantage in the auction.
• Traffic segmentation by conversions and price. There are offers suitable for low traffic that convert well there, and others that require work with premium sites. This allows advertisers to choose the traffic they need and pay an appropriate price for it.
• Optimization. Numerous tools for efficient purchasing and precise tuning. Micro-bidding coefficients, audience targeting, etc.
• There is retargeting available which increases the overall CR. Functionality for collecting and using audiences that have clicked and converted.
• Macros in 29 of the world's most popular languages. They allow campaigns to be adapted to different languages and cultural specifics.
• Analytics from trackers integrated into the personal account. Campaign results can be tracked in real-time.
• Selective pricing. A special tool that allows adjusting the click rate on selected platforms.
• A/B testing. Testing multiple versions of an advertising campaign to optimize the ad budget.

AdProfex also actively supports its user community by providing useful knowledge and advice through its blog. We recommend bookmarking it, even if you're not currently planning to launch traffic. And if you are already planning to, here's the link to the official documentation where you can find answers to any questions regarding the network's functionality.

Также AdProfex активно поддерживает сообщество своих пользователей, предоставляя полезные знания и советы через свой блог. Рекомендуем добавить в закладки, даже если сейчас запускать трафик не собираетесь. А если уже собрались, то вот вам ссылка на официальную справку, где вы сможете найти ответ на любой свой вопрос касательно функционала сети. 

How to start working with AdProfex

As usual, it all starts with registration. Click on the link, then click on the "Sign Up" button. If you want to connect your website for monetization with AdProfex, go to the publisher section. If you plan to run advertisements, click on the blue button in the advertiser section.

Next, you fill out a form like this. After completing the registration, a manager will contact you to clarify some details regarding further cooperation. It's worth noting that you can start using the advertising network immediately after registration, without waiting for a message from the manager.

After registration, you enter a personal account. There’s the menu on the left. Let's briefly go through it: 

• Statistic. A section with all information about launched advertising campaigns and the ability to group them by countries, campaigns, ads, time, browser, OS, etc.
• Campaigns. Here you’ll find all created and launched advertising campaigns. To create a new one, click the blue plus icon in the right corner.
• Audiences. This is where the list of your created audiences will be.
• Ads. All created ads with sorting and bulk control options are located in this section. To create a new ad, click the blue plus icon in the right corner.
• Events. Create and manage events from this tab. Similarly, to create a new event, click the blue button on the right.
• Network Volumes. A section with detailed information about clicks, impressions, as well as minimum and optimal click prices by GEO.
• Balance. Tab for balance replenishment.
• FAQ. Here you’ll find answers to all common questions about platform operation.
• API. Section where you can set up integration with other software.

Here's what the menu for setting up the first advertising campaign looks like, where many of the items we discussed earlier are presented. Overall, everything is intuitively understandable:

Ways to top up your balance and the minimum deposit in the AdProfex advertising network

The minimum deposit in AdProfex is only $30. However, to effectively test the network traffic and find a converting combination, you’ll likely need at least $500. It's the reality of working with traffic in 2024. You can replenish funds through the payment service Capitalist or everyone's favorite, USDT.

Feedback on AdProfex

As usual, we encourage everyone who has already launched campaigns in this advertising network to share their feedback, and ideally, cases! Help us develop the recommendation system on our portal, and may the holy ROI be with you :)